Created for the VCU Office of University Advancement, the Power of Personal Philanthropy newsletter communicates how private support from individuals, foundations and corporations strengthens the university. Each 5.5” x 11”, 16-page quarterly issue recognizes donors for their contributions to the VCU community and shows them how their gifts are making a difference.
The publication’s color palette changes with each issue to complement the large cover image and provides a cohesive design element used to accent headlines, folios and sidebars. Inside, articles and photos show how donors are essential to the university’s mission by conveying compelling stories of how recent gifts are advancing the quality of VCU’s programs, research and patient care.
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